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Rooted in education, built for Edinburgh

starry-crest began as a small financial coaching practice supporting local educators and freelancers. We now work with households and founders who want structure, calm, and a plan that feels realistic.

Our promise

We teach the fundamentals so you can make confident decisions with or without us in the room.

Company story

What started as community workshops in 2017 became a studio known for practical, human-first financial education.

We saw a gap between generic money advice and the real decisions facing people in Edinburgh: housing choices, flexible work, and planning for family milestones. Our team assembled a toolkit that balances coaching with structured planning.

Milestones

2017: First community workshops launched.

2019: Expanded into structured coaching programmes.

2022: Introduced founder-focused planning services.

2025: Partnered with local charities on financial literacy.

Values that guide our work

Clarity before complexity

We use simple visuals and language to help clients understand the full picture quickly.

Respect for lived experience

Everyone’s finances are shaped by their story. We listen before we suggest.

Accountability with empathy

We keep momentum without guilt or pressure, focusing on progress you can sustain.

Leadership team

Our specialists combine experience in education, personal finance, and organisational coaching.

Isla Kerr leads client strategy and was previously a financial capability consultant for regional councils.

Jonah Reid focuses on founder planning and cash flow structure for growing teams.

Nora Ahmed designs learning materials, making sure every plan is easy to act on.

Industries we serve

Creative studios Family businesses Tech start-ups Education professionals Independent consultants

Community contributions

We believe financial literacy should be accessible, so we dedicate time to local initiatives.

Monthly open sessions

Free workshops in community centres that focus on budgeting fundamentals.

School partnerships

We collaborate with secondary schools on early financial education programmes.

Charity mentorship

Pro-bono support for charities managing grant funding and new programmes.

Work with a steady partner

We believe that consistent, thoughtful guidance can change how people feel about money.

Meet the team